Your Strategic Marketing Partner
Meta Facebook Marketing- Intermediate
Course Code: SC2002
-
Sequel to the beginner course
-
Master the tools and skills to competitive analysis, retargeting, ad sets planning, testing and performance tracking
-
Course is taught and coached by Meta Certified Digital Marketing Associate
Duration: 300 minutes
Time: 10.00pm- 4.00pm
(including 1-hour lunch break)
Live via Zoom: RM888.00
Face-to-face: RM988.00
Get the latest schedule from us
Course Overview
This course is tailored for those who have mastered the content covered in the beginner course. This course introduces participants to the basics of funnel planning, retargeting planning, multiple campaigns setting and performance tracking on Meta Facebook. Over the span of a continuous 300-minute session, the participants will learn and practice the taught skills through individual and team activities. The funnel planning and retargeting skills acquired in this course are transferable to other marketing campaigns planning activities.
Learning Objectives
By the end of the 300-minute course, participants will be able to independently plan, set up and track retargeting campaigns as well as reading the results and findings from the ads results.
Who Should Attend?
Those who are responsible for the strategic planning of a business including micro and small business owners, marketing managers, marketing executives, people working within the marketing department capacity, junior business consultants, media planners and buyers
Course Difficulty
Intermediate
Brief Course Outline
-
Introduction to funnel concept and planning
-
Plan assessment and review
-
Competitive analysis
-
Retargeting planning and implementation
-
Campaigns setting and testing
-
Performance tracking and refinement
No prepayment until the course is confirmed
FEATURES
Sessions are conducted face-to-face or live via Zoom, which means Learn from Anywhere. NOT pre-recorded video, you get to ask questions directly in the session.
Value-added learning with exclusive access to practical learning materials that can be directly applied to actual business flow. Post-training mentoring session.
Continuous learning. Enjoy updated resources for 3 months upon the completion of any active courses. Courses are available in English/Mandarin.
All courses are open to public (except tailored corporate training courses) with reasonable and affordable course fees.